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True Proof Marketing

Legal

Privacy Policy — True Proof Marketing

Effective Date: September 30, 2026

1. Introduction and Scope

True Proof Marketing ("True Proof Marketing," "we," "us," or "our") provides Google review-building and reputation-management products and services for local businesses, including NFC review cards and countertop plates, AI-powered review responses, Reel Reviewz, custom work graphics, and website review widgets.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you:

  • Visit or use https://trueproofmarketing.com (the "Website");
  • Contact us;
  • Purchase or request our products or services;
  • Subscribe to communications from us; or
  • Interact with us in connection with our business services.

By accessing or using the Website, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Website or provide personal information to us.

For purposes of applicable data-protection laws, the entity responsible for processing your personal information is [Legal Entity Name], doing business as True Proof Marketing, with an address at [Company Address].

2. Information We Collect

2.1 Information You Provide Directly

Depending on how you interact with us, we may collect:

  • Name and job title;
  • Business or company name;
  • Email address;
  • Telephone or mobile number;
  • Billing address;
  • Shipping or delivery address;
  • Order details, product selections, and service preferences;
  • Payment and transaction information;
  • Information included in messages, support requests, forms, surveys, or other communications;
  • Website login or account information, if accounts are offered;
  • Business profile information and service instructions;
  • Photographs, logos, branding materials, and other content provided for custom graphics or marketing services; and
  • Any other information you choose to provide.

Payment card information may be collected and processed directly by third-party payment processors. We may receive transaction confirmations, limited payment details, or payment-token information, but we generally do not receive or store complete payment-card numbers.

2.2 Information Collected Automatically

When you visit or use the Website, we and our service providers may automatically collect information such as:

  • Internet Protocol ("IP") address;
  • Approximate location derived from IP address;
  • Device type, operating system, and browser type;
  • Unique device or online identifiers;
  • Pages viewed, links clicked, and features used;
  • Date, time, and duration of visits;
  • Referring and exit URLs;
  • Website performance and diagnostic information;
  • Search terms used to reach the Website; and
  • Information collected through cookies, pixels, tags, logs, and similar technologies.

This information helps us operate, secure, analyze, and improve the Website and our services.

2.3 Information From Third Parties

We may receive information from third parties, including:

  • Google Business Profile data, review content, ratings, business information, and related information when you authorize or request review-management services;
  • Information from payment processors regarding payments, refunds, chargebacks, or transaction status;
  • Information from shipping and fulfillment providers;
  • Information from analytics, advertising, communication, and technology providers;
  • Information from business partners, referrals, or publicly available sources; and
  • Information you authorize another person or organization to provide to us.

If you use our services on behalf of a business, that business may provide us with information relating to its employees, customers, reviewers, or business profile. In those circumstances, the business may be responsible for providing required notices and obtaining any required permissions.

3. How We Use Information

We may use personal information for the following purposes:

3.1 Providing and Fulfilling Services

We use information to provide, administer, and improve our products and services, including:

  • Linking NFC review cards and countertop plates to a customer's Google Business Profile;
  • Processing and managing Google review-management services;
  • Providing AI-powered review responses;
  • Creating Reel Reviewz content from eligible positive reviews;
  • Creating custom work graphics using customer-provided photographs and materials;
  • Preparing and supporting website live review widgets;
  • Managing customer accounts, subscriptions, orders, and service requests;
  • Communicating with customers regarding setup, fulfillment, and service performance; and
  • Providing other products or services requested by the customer.

3.2 Payments, Shipping, and Order Administration

We use information to:

  • Process payments and subscriptions;
  • Confirm and administer orders;
  • Ship physical products;
  • Provide delivery and fulfillment updates;
  • Handle returns, refunds, disputes, and chargebacks; and
  • Maintain business, accounting, and transaction records.

3.3 Customer Support

We use information to respond to inquiries, troubleshoot problems, provide technical assistance, and communicate about customer accounts, orders, or services.

3.4 Transactional and Marketing Communications

We may send transactional communications, such as order confirmations, service notices, account messages, security alerts, and support communications.

Where permitted by law, we may also send marketing communications about our products, services, promotions, or educational content. You may unsubscribe from marketing emails by using the unsubscribe link in the message or by contacting us. If we send marketing text messages, you may opt out by following the instructions provided in the message. Opting out of marketing communications will not prevent us from sending necessary transactional or service-related messages.

3.5 Website and Service Improvement

We may use information to:

  • Understand how users interact with the Website;
  • Monitor and improve Website performance;
  • Develop and improve our products and services;
  • Personalize Website content and communications;
  • Conduct research, testing, analytics, and reporting;
  • Detect, investigate, and prevent fraud, abuse, security incidents, and technical problems; and
  • Maintain the reliability and security of our systems.

3.6 Legal and Business Purposes

We may use information to:

  • Comply with applicable laws, regulations, court orders, and legal processes;
  • Establish, exercise, or defend legal claims;
  • Enforce our agreements and policies;
  • Protect the rights, property, safety, and security of True Proof Marketing, our customers, users, and others; and
  • Evaluate or complete a merger, acquisition, financing, restructuring, sale, or other business transaction.

4. Legal Bases for Processing in the EEA and United Kingdom

If you are located in the European Economic Area ("EEA") or the United Kingdom ("UK"), we process personal information under one or more of the following legal bases:

  • Consent: Where you have given consent, such as for certain cookies, marketing communications, or other optional processing. You may withdraw consent at any time, although withdrawal will not affect processing that occurred before withdrawal.
  • Contract Performance: Where processing is necessary to provide products or services, fulfill an order, administer an account, or take requested steps before entering into a contract.
  • Legitimate Interests: Where processing is reasonably necessary for our legitimate business interests, such as operating and improving the Website, communicating with customers, preventing fraud, securing our systems, and managing our business, provided those interests are not overridden by your rights.
  • Legal Obligation: Where processing is necessary to comply with applicable law, regulation, legal process, accounting requirements, or other legal obligations.

Where required, we will ask for consent before using non-essential cookies or sending certain marketing communications.

5. Cookies and Similar Technologies

5.1 What Cookies Are

Cookies are small text files placed on your device when you visit a website. Similar technologies may include pixels, tags, scripts, software development kits, and local storage.

5.2 Types of Technologies We May Use

We may use the following categories:

  • Strictly Necessary Technologies: Required for Website operation, security, navigation, authentication, shopping-cart functions, and other essential features.
  • Preferences and Functionality Technologies: Used to remember choices and provide enhanced features.
  • Analytics Technologies: Used to understand Website traffic, usage, performance, and trends.
  • Marketing Technologies: Used, where enabled, to measure advertising effectiveness or provide more relevant communications and advertising.

The specific cookies and technologies used may change as the Website and our service providers change.

5.3 Managing Cookies

You may manage or disable cookies through your browser settings or available cookie-preference tools. Blocking certain cookies may affect Website functionality.

Some browsers and devices provide privacy controls, including signals that communicate a preference not to be tracked or to limit certain forms of data processing. We will respond to legally recognized opt-out preference signals where required by applicable law.

6. How We Share Information

We may disclose personal information in the following circumstances.

6.1 Service Providers and Processors

We may share information with vendors and service providers that perform services for us, including:

  • Website hosting and technology providers;
  • Payment processors;
  • Email and text-message providers;
  • Customer relationship management and support providers;
  • Analytics providers;
  • Shipping, delivery, and fulfillment providers;
  • Cloud-storage and information-security providers;
  • Website-widget and software providers; and
  • Professional marketing, design, and operational service providers.

These providers may process personal information only as necessary to provide services to us or as otherwise permitted by law.

6.2 Google and Other Review Platforms

To provide review-management services, we may disclose or provide access to information to Google, Google Business Profile, and other applicable review platforms. This may include business profile information, reviews, ratings, review responses, business instructions, and related account or authorization information.

Your use of Google or another review platform is also governed by that platform's own terms and privacy policies. We do not control the privacy practices of those platforms.

6.3 Professional Advisers

We may disclose information to attorneys, accountants, auditors, insurers, consultants, financial institutions, and other professional advisers when reasonably necessary for business, legal, accounting, insurance, or compliance purposes.

6.4 Legal Requirements and Protection

We may disclose information when we believe disclosure is reasonably necessary to:

  • Comply with applicable law, regulation, subpoena, court order, or legal process;
  • Respond to lawful requests from government authorities;
  • Protect against fraud, abuse, or security threats;
  • Enforce our agreements and policies;
  • Protect the safety, rights, or property of any person; or
  • Investigate or respond to a suspected violation of law.

6.5 Business Transfers

Personal information may be transferred as part of a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or other business transfer. We will take reasonable steps to require the recipient to handle personal information consistently with this Privacy Policy or provide any notice required by law.

6.6 No Sale of Personal Information

We do not sell personal information for monetary or other valuable consideration.

We do not knowingly sell personal information of individuals under 16 years of age. If our data practices change in a way that constitutes a sale or sharing under applicable privacy law, we will update this Privacy Policy and provide any required notices and opt-out mechanisms.

7. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide products and services;
  • Maintain customer and business relationships;
  • Complete transactions and fulfill orders;
  • Maintain accounting, tax, and business records;
  • Resolve disputes and enforce agreements;
  • Detect and prevent fraud, abuse, and security incidents;
  • Comply with legal, regulatory, and reporting obligations; and
  • Establish, exercise, or defend legal claims.

The length of retention depends on the type and sensitivity of the information, the purpose for which it was collected, whether an account or business relationship remains active, applicable legal requirements, and technical or operational considerations.

When personal information is no longer reasonably required, we may delete it, anonymize it, or securely isolate it until deletion is possible.

For services provided on behalf of a business customer, we may retain or delete business-profile and review-related information according to the customer's instructions, applicable agreements, and legal obligations.

8. Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, disclosure, and destruction.

These safeguards may include access controls, authentication measures, security monitoring, vendor-management procedures, encryption where appropriate, and employee or contractor practices designed to protect information.

However, no method of transmission, storage, or security is completely secure. We cannot guarantee the absolute security of personal information. You are responsible for using appropriate security practices, including maintaining the confidentiality of account credentials and notifying us of suspected unauthorized access.

9. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Access or obtain a copy of personal information we hold about you;
  • Correct inaccurate or incomplete personal information;
  • Request deletion of personal information;
  • Receive personal information in a portable format;
  • Object to certain processing;
  • Request restriction of certain processing;
  • Withdraw consent where processing is based on consent;
  • Opt out of certain marketing communications;
  • Opt out of the sale or sharing of personal information where applicable; and
  • Lodge a complaint with a relevant data-protection or privacy regulator.

These rights may be subject to exceptions and limitations under applicable law. For example, we may retain information necessary to complete a transaction, comply with legal obligations, detect security incidents, resolve disputes, or exercise or defend legal claims.

9.1 How to Submit a Request

To submit a privacy request, contact us using the information in Section 14. Please identify the nature of your request and provide enough information for us to reasonably verify your identity and locate the relevant records.

We may request additional information to verify your identity and protect against fraudulent requests. We will not use verification information for purposes unrelated to fulfilling your request, except as permitted or required by law.

If you act as an authorized agent for another individual, we may require proof of authorization and identity verification as permitted by law.

10. California Privacy Rights

This section applies to California residents to the extent the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA/CPRA"), applies to our processing activities.

California residents may have the right to:

  • Know the categories and specific pieces of personal information collected about them;
  • Know the purposes for collecting, using, or disclosing personal information;
  • Know the categories of sources from which personal information is collected;
  • Know the categories of third parties to whom personal information is disclosed;
  • Request deletion of personal information, subject to legal exceptions;
  • Request correction of inaccurate personal information;
  • Opt out of the sale or sharing of personal information;
  • Limit the use and disclosure of sensitive personal information in circumstances provided by law;
  • Receive equal service and pricing without unlawful discrimination for exercising privacy rights; and
  • Use an authorized agent to submit a request where permitted by law.

We do not sell personal information. If a future practice qualifies as a sale or sharing under the CCPA/CPRA, California residents may opt out through the method provided in the applicable notice or by contacting us.

We will not discriminate against you for exercising a privacy right. We may, however, provide different services or pricing where reasonably related to the value of information, as permitted by applicable law and with any disclosures required by law.

11. EEA and UK Privacy Rights

If you are located in the EEA or UK, you may have rights under the General Data Protection Regulation or UK data-protection laws, including the right to:

  • Request access to your personal information;
  • Request correction or completion of inaccurate information;
  • Request deletion in certain circumstances;
  • Request restriction of processing;
  • Receive certain information in a structured, commonly used, and machine-readable format;
  • Object to processing based on legitimate interests;
  • Object to direct marketing;
  • Withdraw consent where processing is based on consent; and
  • Submit a complaint to your local data-protection authority.

You can identify your local supervisory authority through the relevant government or data-protection authority website. We encourage you to contact us first so we can attempt to address your concern.

12. International Data Transfers

True Proof Marketing is based in the United States. Personal information may be processed, stored, or accessed in the United States and other countries where we or our service providers operate.

Those countries may have data-protection laws that differ from the laws in your country of residence. Where required by applicable law, we use appropriate safeguards for international transfers, which may include:

  • Transfers to countries recognized as providing an adequate level of protection;
  • Standard Contractual Clauses approved or recognized by the European Commission or other applicable authority;
  • Data-processing agreements and contractual protections;
  • Other legally recognized transfer mechanisms; and
  • Applicable derogations permitted by law.

You may contact us using the information in Section 14 to request additional information about applicable transfer safeguards.

13. Children's Privacy

The Website and our services are intended for businesses and general audiences and are not directed to children under 13 years of age, or under 16 where a higher age applies under applicable law.

We do not knowingly collect personal information directly from children under those ages. If you believe that a child has provided personal information to us, please contact us. If we learn that we have collected such information without the required consent, we will take reasonable steps to delete it, subject to applicable legal requirements.

14. Third-Party Links and Platforms

The Website, communications, or services may contain links to third-party websites, applications, social-media platforms, payment providers, or other services, including Google and Google Business Profile.

We do not control and are not responsible for the privacy, security, content, or data practices of third parties. Your interactions with those third parties are governed by their own terms and privacy policies. You should review those policies before providing information or using their services.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, services, technology, legal requirements, or privacy practices.

When we make changes, we will post the updated Privacy Policy on the Website and revise the "Effective Date" above. Unless otherwise stated, the updated Privacy Policy will be effective when posted. Where required by law, we will provide additional notice or obtain consent for material changes.

16. Contact Information

If you have questions about this Privacy Policy or wish to submit a privacy request, contact us at:

True Proof Marketing
Legal Entity: [Legal Entity Name]
Address: [Company Address]
Email: [Privacy Contact Email Address]
Telephone: [Privacy Contact Telephone Number]
Website: https://trueproofmarketing.com

17. Informational Notice and Attorney Review

This Privacy Policy is provided for informational purposes and is intended to serve as a general website privacy notice. It is not a substitute for legal advice and does not guarantee compliance with every law that may apply to True Proof Marketing, its customers, or its service providers.

This Privacy Policy should be reviewed and approved by a licensed attorney before publication and should be updated as the company's actual data practices, service providers, technologies, customers, and legal obligations change.